Online Conference

Chic Words | Metaverse | Fashion

Fashion Metaverse.
Fare Innovazione unendo Moda e Tecnologia
Online Conference
14th November 2023 – 4:30 p.m.


 

Are you a company or professional in the fashion industry?
Are you a company that makes digital avatars or other technologies for the Metaverse?
Are you passionate about fashion and the Metaverse?

Attend the Fashion Metaverse online conference!
Participation in the event is free after registration.
For info write to: >>> maddalena@maddalenadesign.it!

(The conference is held in Italian)

 
 

Operational tools to delve into the Metaverse


 

The fashion industry has already taken some significant steps but, especially in Italy, the opportunities offered by the Metaverse are not well known.

Chic Words has therefore decided to initiate the research project Virtual Influencers: opportunities and critical issues for the Fashion Metaverse, in collaboration with the IUSVE University Institute of Venice, to investigate the communication and marketing possibilities offered by the new virtual worlds and make available to companies, professionals and enthusiasts in the ICT and fashion sectors some reflections of the Metaverse and its potential.

The working team includes professionals and academics:

  • Maddalena Mometti, Project Coordinator e Communication Department consultant;
  • Giovanni Fasoli, Consultant Pedagogy Department;
  • Marco Zuin, Consultant Psychology Department.

 
 

A Community for Innovation


 

The idea for this research project stems from Chic Words’ desire to investigate the new frontiers of innovation in the fashion industry.
Through the blog, the research project, and a series of online and in-person events, we would like to create a community to initiate synergies with companies, professionals, and academic specialists, who wish to materialize innovative ideas in fashion, sharing values, passions, and goals from a Human-Centered Design, ethics, and sustainability perspective.

 
 

A free operational guide


 

Through the research project, an operational guide to the Metaverse dedicated to fashion businesses and professionals has also been developed and will be made available free of charge to all those who register for the November 14th online convention. The report will be available also in English.

For info write to: : >>> maddalena@maddalenadesign.it!

 
 

Program of the November 14th online conference


 
The conference is held in Italian

16:30 – 16:50
What is the Metaverse? What does the Metaverse have to do with the fashion industry?
Maddalena Mometti, Reseracher – IUSVE University Institut and Editor in Chief of Chic Words Blog

16:50 – 17:20
How do you access the Fashion Metaverse experiences?
Maddalena Mometti, Reseracher – IUSVE University Institut and Editor in Chief of Chic Words Blog

17:20 – 18:50
Interview with One o One Games, Centounopercento and Virtuall Pro companies: what communication opportunities for the Fashion industry are there in the Metaverse?
Led by Maddalena Mometti

18:50 – 19:10
The research project Virtual Influencers: opportunities and critical issues for the Fashion Metaverse to investigate the communication and marketing possibilities offered by the new digital worlds.
Maddalena Mometti, Giovanni Fasoli, Marco Zuin, university lecturers – IUSVE University Institute

19:10 – 19:30
Questions from the audience

For info write to: >>> maddalena@maddalenadesign.it!

 
 



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